Why Financial Advisors Struggle with Visibility
You have the credentials, the track record, and the expertise. But when a prospective client Googles your name, they find your FINRA BrokerCheck page — not your story.
Traditional PR firms charge $3,000 – $10,000 per month for retainers that take 60 days to produce a single placement. Compliance review adds another layer of delay. By the time your news is out, the moment has passed.
PressLaunch gives financial professionals a direct path to financial media — at a price that makes sense for a single announcement, not a six-month campaign.
What journalists want from financial sources:
- A clear, specific announcement (not vague thought leadership)
- A named expert with verifiable credentials
- Timely commentary tied to market events
- A permanent URL they can link back to
- Contact information for follow-up interviews
What to Announce
6 Announcements Financial Professionals Should Be Making
Every one of these is a legitimate press release. Most financial advisors never make any of them.
New Fiduciary Certification or Designation
CFP, CFA, RIA registration, CIMA, or any new credential. A press release establishes the milestone publicly and builds Google authority around your name.
Launching a New Service or Practice Area
Estate planning, retirement income strategies, business exit planning, or a new investment model. Get it in front of financial media before your competitors do.
Market Commentary & Economic Outlook
Position yourself as a thought leader with timely commentary on Fed decisions, market volatility, or economic trends. Journalists quote sources they already know about.
Joining or Founding a New Firm
A firm launch, merger, acquisition, or key hire is newsworthy. Announce it through a press release and get it indexed permanently.
Award, Recognition, or Media Feature
Named to a top advisor list? Featured in a publication? A press release amplifies the recognition and creates a permanent, searchable record.
Publishing a Book, Guide, or White Paper
Financial advisors who publish build authority faster than those who don't. Announce your publication to financial media and get reviewed.
Where Your Release Goes
40+ Financial Media Contacts, Plus Google News
Your $59 submission reaches 40+ financial media contacts, plus Google News, Bing News, and the PressLaunch press-room.
Plus Google News, Bing News, RSS syndication, and a permanent indexed URL on PressLaunch.
How We Compare
PressLaunch vs. Traditional Financial PR
| Feature | PressLaunch | Traditional PR |
|---|---|---|
| Price per release | $59 | $300 – $1,500+ |
| Financial media contacts | 40+ targeted | Generic list |
| Google News indexing | Included | Extra cost |
| Permanent indexed URL | Included | Varies |
| Distribution report | Full report | Basic stats |
| Turnaround | Same day | 3 – 5 business days |
| Contract required | No | Often yes |
| Compliance-friendly copy | You control the copy | Agency rewrites |
A Note on Compliance
PressLaunch publishes the press release you submit — we do not rewrite it. You control the copy, which means your compliance team reviews exactly what goes out. We recommend having your compliance officer review your release before submission, just as you would any public communication. We do not provide legal or compliance advice.
Built by a Business Strategist
Not a tech startup. Not a PR agency.
PressLaunch was built by Adrienne Barker — host of 4 podcasts, 5-book author, and business strategist who spent years watching financial professionals struggle to get visibility despite having exceptional expertise.
The Authorityshift™ methodology behind PressLaunch is designed specifically for credentialed professionals who need to build public authority without compromising their compliance obligations or their time.
Want Maximum Reach?
Wire Distribution — Now Live
Upgrade to Wire Distribution and your press release is syndicated to AP News, Google News, USA TODAY Network, Bloomberg Terminal, and Fox/NBC/ABC/CBS affiliates. You receive a Coverage Report with links to every placement.
Wire syndication alone costs $200–$350 elsewhere. At PressLaunch, $149 includes wire syndication plus our full curated media network of 40+ financial media contacts and 300+ total industry journalists.
Add Wire Distribution — $149AP News, USA TODAY Network, 400+ outlets.
One Submission. One Price. Everywhere It Matters.
Ready to Get Your Story in Front of Financial Media?
$59 per submission. No retainer. No contract. Distributed to 40+ financial media contacts, Google News, and the PressLaunch Press Room.