Why Small Businesses Choose PressLaunch
What to Announce
Six Business Moments That Deserve a Press Release
Most small business owners think press releases are only for big companies. Here are six moments that happen in every small business — and that most owners are letting disappear without a trace.
New Product or Service Launch
Announce what you are bringing to market. A press release reaches business media, local journalists, and industry editors who cover your space.
Business Milestone
Five years in business. 1,000 customers served. A new location. These milestones are news — and they build the kind of social proof that converts new customers.
Award or Recognition
Won a local business award? Named to a top list? A press release turns a recognition into a permanent, indexed credential that shows up when people Google you.
Community Partnership or Sponsorship
Partnering with a local organization or sponsoring an event? A press release builds goodwill and positions you as a community leader, not just a vendor.
Hiring and Expansion
Opening a second location or adding to your team? Expansion news signals growth and stability — exactly what customers and partners want to see.
Expert Commentary
Have a perspective on something happening in your industry? A press release positions you as the go-to expert — the person journalists call when they need a quote.
How We Compare
PressLaunch vs. Traditional Press Release Services
Traditional services were built for corporate PR departments with large budgets. PressLaunch was built for you.
| Feature | PressLaunch | Traditional Services |
|---|---|---|
| Cost per release | $59 | $300 – $1,500+ |
| Built for small business | Yes | No — built for corporations |
| Google News submission | Included | Paid add-on or not available |
| Permanent press page | Included | Often expires after 30–90 days |
| AI writing assistance | Included | Not available or extra cost |
| No monthly subscription | Yes — pay per release | Most require monthly plans |
Where Your Story Goes
One Submission. Every Channel That Matters.
Your $59 submission reaches every channel simultaneously — no add-ons, no upgrades, no surprises.
Everything Included
$59. One Time. Everything.
- A professionally formatted, SEO-optimized press release page
- Distribution to 300+ media contacts including small business and local news outlets
- Google News and Bing News sitemap submission
- Permanent public press-room page — link it from your website
- Open Graph and JSON-LD schema for social sharing and search
- AI writing assistant to help draft or refine your release
- Draft auto-save so you never lose your work
- Distribution report showing every channel reached
Want Maximum Reach?
Wire Distribution — Now Live
Upgrade to Wire Distribution and your press release is syndicated to AP News, Google News, USA TODAY Network, and Fox/NBC/ABC/CBS affiliates. You receive a Coverage Report with links to every placement.
Wire syndication alone costs $200–$350 elsewhere. At PressLaunch, $149 includes wire syndication plus our full curated media network of 300+ small business and industry journalists.
Add Wire Distribution — $149AP News, USA TODAY Network, 400+ outlets.
Part of the Authorityshift™ Ecosystem
A Press Release Builds Your Authority. An Audit Measures It.
After you publish your press release, visit Authorityshift™ to take a free 25-section audit of your online authority — including your Knowledge Graph profile, social proof, media credibility, and search visibility. Know exactly where you stand and what to build next.
Take the Free Authorityshift™ Audit